Rock discovered the hottest hair on the market is found in India, where human hair is the number two export behind software. "This is some of the worst poverty in the world," he says. "I don't think [people] know they're walking around with $1,000 on their head."
While in India, Rock witnessed a tonsuring ceremony at the Venkateswara Temple. Every year, more than 10 million people cut their hair off as an offering to the Hindu gods. "In India, hair is considered a vanity, and removing hair is considered an act of self-sacrifice," he says.
"These people have no idea where their hair is going or how much it's worth. The money made at this temple is second only to the Vatican. The hair collected here is auctioned off to exporters who distribute it around the planet."
This is in no way intended to comment upon the permissibility of Indian Hair Sheitel's